VeraVita Online/Beyond Batman: Why Does DC Keep Losing to Marvel, and Can James Gunn Fix a Brand Built on 80 Years of Chaos?

  • $20

Beyond Batman: Why Does DC Keep Losing to Marvel, and Can James Gunn Fix a Brand Built on 80 Years of Chaos?

  • Course
  • 6 Lessons

It began under the less glamorous name National Allied Publications, founded by entrepreneur Malcolm Wheeler-Nicholson.

Contents

1 - The Golden Age: When DC Invented the Blueprint for Superheroes

If you want to understand DC Comics — really understand it — you need to go back to a time before cinematic universes, before billion-dollar box office numbers, before Batfleck and Bat-Nipples, even before Adam West did the Batusi.

1 - The Golden Age_ When DC Invented the Blueprint for Superheroes.mp4

2 - The 1950s Panic, the Comics Code, and DC’s Silver Age Rebirth

If Chapter 1 was all about DC inventing superheroes and shaping the cultural imagination of the 1930s and 40s, then Chapter 2 is about something far less glamorous

2 - The 1950s Panic, the Comics Code, and DC’s Silver Age Rebirth.mp4

3-“Property of the Empire”: DC’s Life Under Time Warner

If the Golden Age was DC’s birth…
And the Silver Age was DC’s reinvention…
Then the corporate era is DC’s long adulthood

3-“Property of the Empire”_ DC’s Life Under Time Warner.mp4

4- Infinite Reboots: DC’s Crisis Era and the Art of Rebuilding Reality

If Marvel is the studio of messy human flaws,
DC is the studio of cosmic housekeeping.

4- Infinite Reboots_ DC’s Crisis Era and the Art of Rebuilding Reality.mp4

5- The Cinematic Dilemma: Why DC’s Movie Universes Break Apart (and Why Their Standalone Films Shine)

If the comics are where DC discovered mythology,
and the crises are where DC learned the fine art of rebooting reality,
then the movies are where DC discovered…

5- The Cinematic Dilemma_ Why DC’s Movie Universes Break Apart (and Why Their Standalone Films Shine).mp4

6- Rebirth (Again): James Gunn, Peter Safran, and DC’s New Fight for the Future

If DC’s cinematic journey were a comic book storyline, we’d be at the issue where the narrator solemnly intones:

“Previously… in the DC Universe.”

6- Rebirth (Again)_ James Gunn, Peter Safran, and DC’s New Fight for the Future.mp4